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Turquoise announces new Account Director

Sam Kennerley and Pauline Rawsterne

Turquoise PR has strengthened its strategic corporate and financial communications capability with the appointment of Samantha Kennerley (left) as Account Director.

Sam, who has recently returned to the UK after 10 years in Australia, is the founder of Dabbs PR & Marketing which she led for 13 years prior to moving to Australia in 2010. Clients included EY, DWF, Clydesdale & Yorkshire Bank, Bank of Ireland, Clearwater International plc and HSBC Private Equity. Dabbs PR & Marketing was named a Top 20 Advisor on corporate transactions in Europe by MergerMarket, and was featured in PR Week’s Financial PR league tables.

Sam has over 25 years’ experience as a communications and marketing director and CEO. She has provided strategic advice to executive teams and boards on transactions, mergers and acquisitions, stakeholder engagement and investor relations. She has also worked across professional services, FMCG, engineering, philanthropy and not-for-profit sectors in the UK and the APAC region.

During her time in Australia, Sam was CEO of a large philanthropic trust, CEO of a charity for young people with high care needs and chair of a social housing provider. She was also Director of Marketing & External Relations for a leading business school. Sam is a qualified company director and Fellow of the CIM, and Governance Institute of Australia.

“The UK has always had a strong finance sector and it is now very much at the forefront of global innovation. I’m delighted to be back and join Turquoise, which combines an in-depth understanding of the financial sector with PR and digital skills,” said Sam. “We are well positioned to help both traditional finance firms seeking to take advantage of the post-pandemic opportunities as well as fintech and other challenger brands which want to establish themselves and build their profile in the market.”

Pauline Rawsterne (right), Turquoise Founder added: “Sam has a solid track record in financial and corporate PR via her agency Dabbs PRM and brings additional skills including governance and strategy as well as international experience at board level. Her appointment will help us consolidate our position as one of the leading financial PR agencies outside London.”

Turquoise PR is a strategic business to business communications firm based in Manchester. With services spanning public relations, SEO and digital strategy, it provides integrated campaigns to help businesses scale and grow, launch new products and services, and prepare for an exit.  Turquoise advised on over 70 deals in 2020.