Corporate lawyers and advisers play an integral role in M&A deals but once the transaction completes, they are often overlooked in the subsequent publicity. Yet it is important to publicise …
Category Archives: Insights
Research backs value of technology PR
Why do some things catch on and become massive hits when similar ideas fail? And what is the secret to making products that people like? These are important questions for …
7 reasons for businesses to use PR
‘What can PR do for my business?’ That is a common question from smaller businesses – so here are seven reasons to incorporate it as part of your marketing mix: …
How to beat the robots – 10 key skills for the future
While automated systems are set to replace humans in many roles, emerging technologies will also open up new possibilities and create demand for new skills. So how can we beat …
10 ways to use PR to promote your real estate business
Whether you are a developer, a real estate agent or other types of property professional, PR is one of the most cost-effective ways to promote your business and position yourself …
What tech firms can learn from the Finns
Online gaming has become one of the world’s most lucrative industries and a blockbuster title can generate billions on the back of modest development costs. Within this highly competitive sector, …
10 ways PR can help property developers and agents
Whether you are a developer, a real estate agent or other type of property professional, PR is one of the most cost-effective ways to promote your business and position yourself …
How industry analysts can help promote your tech firm
Industry analysts such as Gartner and Forrester might be familiar names, but tech businesses are often unaware of exactly what they do or how they can help to promote their …
Record year as Turquoise PR advises on 60 deals in 2018
Turquoise PR advised on 60 deals in 2018 – our largest number in any year to date. They ranged from management buy-outs, acquisitions and sales to investments by angels, private …